Denim Day

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Wednesday, April 26 is Denim Day

Denim Day occurs on the last Wednesday of April each year during Sexual Assault Awareness Month. Join millions across the globe and stand in solidarity with survivors by wearing jeans for a purpose.

In 1992, an 18-year-old Italian girl was raped by a 45-year-year-old driving instructor her parents hired to provide her first driving lesson. She reports the rape, and the perpetrator is arrested and prosecuted. He is then convicted of rape and sentenced to jail.

The driving instructor appealed the sentence, claiming that they had consensual sex. In 1999, the case made it to the Italian High Court. The justices felt that since the victim wore tight jeans, she must have helped the person who raped her remove her jeans, implying consent. The conviction was overturned, and he was released. The next day, the women in the Italian Parliament came to work wearing jeans in solidarity with the victim. 

In 1999, Denim Day was brought to the U. S. as a campaign to bring awareness to victim blaming and destructive myths that surround sexual violence. As the longest-running sexual violence prevention and education campaign in history, Denim Day encourages everyone to make a social statement with their fashion statement by wearing jeans on this day to protest against the misconceptions that surround sexual violence.

Plan to wear your Denim! Keep an eye out for more information about how to get involved! #DenimDay More ->